Instagram is much more than just a place to share pictures with friends and family online. Around a billion people utilise this site every month, making it a potent instrument for expanding your company’s reach.
Instagram has grown in popularity over the past few years, and with it, the number of strategies used to promote products and increase brand awareness.
With a verified Instagram account, you can promote your brand and gain more followers, both of which are great for expanding your business. Nevertheless, not everyone can get their hands on that coveted blue check.
In this post, you’ll learn how to receive the Instagram verification blue checkmark, what it means, and the steps you need to do to get it.
If you’re serious about improving your Instagram skills, then keep reading to learn all you need to know to get the coveted blue checkmark.
So, what exactly does the Instagram “Blue Checkmark” indicate?
The blue checkmark, also known as the Instagram verified sticker, denotes an authentic account and may be shown next to the account name in search results and when the account owner makes a remark on a post.
The badge’s sole function is to identify the bearer as an authorised profile. Celebrities, international businesses, and public personalities are the only ones allowed to be verified on Instagram to avoid imitation.
In cases when there is a significant risk of impersonation, Instagram enables a verification check for accounts representing well-known companies and influencers. This is done to protect Instagram users by weeding out fake accounts and companies.
In August of 2018, Instagram introduced the option for users to seek verification. The sticker indicates that the account has passed Instagram’s stringent human verification processes.
Instagram’s decision to award a user the coveted blue verification badge is based on a number of criteria provided throughout the verification request process.
The likelihood of the accounts being impersonated is one of the primary considerations. In order to qualify for the blue checkmark, applicants must have a significant following and be well-known in their respective fields, such as businesses, celebrities, or influencers.
The Benefits of Being Verified on Instagram
Verification should be requested immediately if you, your company, or your brand are at danger of impersonation. Among the many benefits of becoming an Instagram verified user are the ones listed below.
This Instagram badge is a great way to show off how unique your product is.
Making your brand more well-known and attracting more followers may be accomplished with little effort.
It’s a great way to stop fakes from tarnishing your name in the eyes of consumers.
It builds credibility between your brand and its consumers.
Influencers and marketers who can prove their identities are more likely to receive brand sponsorship.
Customers will have an easier time locating your business on social media if you display the blue verification symbol.
If someone is seeking for your specific brand, your profile will most likely come up first in the search results.
Brands with over 10,000 followers may apply for early access to Instagram’s “swipe up” feature for stories, but only verified accounts can receive this perk. Apart from verified accounts, this restriction does not apply to regular ones.
This little checkbox on your Instagram business profile may make a huge impact in the success of your campaigns to promote your brand and attract new followers.
Now that you’re aware of the benefits of Instagram verification, you can go on to learning who is permitted to submit a verification request.
Guidelines for Obtaining Instagram’s Blue Checkmark (Step-by-Step)
The Instagram verification process is open to anyone who wants it. Follow the instructions below to begin Instagram’s authentication process and acquire that coveted blue tick next to your name.
Access Your Profile by Signing In
Launch the Instagram app on your mobile device, and sign in. If you have more than one account, you’ll need to use the one you’re trying to confirm.
Seek Confirmation
To access your profile’s settings, open Instagram and then select the Menu button in the upper right corner, followed by the Settings symbol (it looks like a small gear).
In order to access the form, choose Account Tap Request Verification from the menu that appears towards the bottom.
Please submit the Verification Request form
Prove Its Originality
Provide your complete legal name just as it appears on your government-issued photo ID.
After that, you’ll need to provide us with some form of government-issued photo identification.
To prove your identity as a person, you may present either a passport, national ID card, or driver’s licence.
A tax return, documents of incorporation, or utility bill with the business name can all be used to verify a business’s identity. Verify that the name above exactly matches the name on your identification.
Be Sure It’s Not a Fake
It is essential to select the most appropriate Instagram category from the many available.
News/media, Sports, Music/fashion/entertainment/digital creator/influencer, Gamer, Global Business/brand/organization, and Other are just few of the categories you may choose from.
There will also be a question on where in the world you are the most well-known. Even if you are a worldwide corporation or a well-known public figure throughout the world, you are still limited to choosing only one country.
Extra text can be used to explain your target demographic and introduce yourself by any other names you go by.
If you have any links to share, do so [optional]
This isn’t required to get Instagram verification, but it will strengthen your case if you do. You are permitted to include up to 5 links in your renown.
Instagram recommends include news stories and other social media profiles. Nevertheless, applications that include sponsored or compensated material will not be considered.
When you’ve finished filling out the application, hit the send button.
Finally, the end!
When Instagram has checked out your application, they will let you know if you’ve been accepted or not. In a few days, you’ll receive an official response.